DEMS Management Seminar: Mats Magnusson (KTH Royal Institute of Technology, Stockholm)

Wednesday, 13 March, at 12pm, DEMS Seminar Room 2104, Buiding U7-2nd floor

How do ideas gain legitimacy in internal crowdsourcing idea development? Exploring the effects of feedback on idea selection

Picture of Mats Magnusson

The DEMS Management Seminar series is proud to host  

                                                                                         Mats Magnusson

                                                                          KTH Royal Institute of Technology

Abstract: Internal crowdsourcing offers new opportunities for ideas to gain legitimacy in idea development as not only managers but also experts are able to provide feedback to improve and subsequently accept ideas for further realisation. Given this far limited knowledge about how ideas gain legitimacy in idea development, this paper focuses on the influence of feedback, a main source of idea legitimacy in internal crowdsourcing. More specifically, this study aims to explore how feedback from different feedback providers (i.e., managers and experts) influences idea selection in internal crowdsourcing idea development. Based on text mining methods including sentiment, topic-model, and expert identification analyses, results reveal that feedback sentiment, feedback diversity and feedback amount play key roles in idea legitimisation. Specifically, these aspects of feedback influence idea acceptance in idea selection through the mediating role of idea revision in idea development and this relationship is moderated by feedback providers.

The seminar will be in presence, DEMS Seminar Room 2104, Building U7-2nd floor